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Business strategy tips from successful entrepreneurs

Updated: Oct 31, 2019

A business strategy is a set of competitive moves and actions that a business uses to attract customers, compete successfully, strengthening performance, and achieve organisational goals. It outlines how business should be carried out to reach the desired ends.


In business, it is the long-range sketch of the desired image, direction and destination of the organisation. It is a scheme of corporate intent and action, which is carefully planned and flexibly designed with the purpose of:


Achieving effectiveness,Perceiving and utilising opportunities,Mobilising resources,Securing an advantageous position,Meeting challenges and threats,Directing efforts and behaviour andGaining command over the situation.


A business strategy is a set of competitive moves and actions that a business uses to attract customers, compete successfully, strengthening performance, and achieve organisational goals. It outlines how business should be carried out to reach the desired ends.


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